Who We Are
iFred, a 501(c) (3) organization established in 2004, works to shine a positive light on mental health and eliminate stigma through prevention, research, and education. iFred is a pioneer in teaching Hope as a learnable skill and activates Hopeful Cities® in areas with a poverty rate of 20% or greater, and the Hopeful Minds® Programs in school districts where at least 20 percent of the children they serve come from families with incomes below the poverty line. iFred also works in all low and middle-income countries.
What We Do
iFred spent the first ten years advocating to rebrand depression through celebrity engagement, psychoeducation on the brain-body relationship, universal symbolism, focusing on success rates of treatments, and advocacy for prevention.
The single consistent predictor of suicide is Hopelessness, so the focus of iFred has since shifted to understanding Hopelessness, and ensuring all know ‘how’ to Hope through evidence-based programming. We need a proactive, upstream approach to mental health, and it starts with Hope.
